Jianqing "Janet" Yin, Art Director & Creative Leader who elevates brand through narrative-led and emotionally resonant omnichannel experiences with a focus on clarity, precision, and scalability.
FEATURED PROJECT
Forbes Research
Led the creative direction for Forbes Research’s brand identity from 0–1. Defined the product ecosystem and partnered on strategies to unlock monetization opportunities.
PUBLISHED WORKS
The Leukemia & Lymphoma Society
FORBES | 2021
Art Direction, Content Architecture, Web Design, Carousel
a little more about me
I am currently an Art Director at Forbes, specializing in design strategy, creative direction, digital design, and print. Formerly a UI Designer at McCann Health (2017-2019).
As an internationally-trained Communication Designer (M.F.A. Pratt Institute, New York) and Industrial Designer (B.F.A. Southeast University, Nanjing), My education has equipped me with a unique blend of creativity and strategic thinking, grounded in empathy. Read more about my journey featured in Space.is HERE.
I have had the privilege of collaborating with high-profile clients across both cultural and commercial sectors, working on a range of projects, including websites, branding, social media, and print.
Originally from China, I now live in New Jersey with my family and three fur babies—one adopted cat and two shelties. When I'm not working, you can find me drawing my cats or taking photos of my dogs.
CLIENTS
TIAA
KPMG
JP Morgan
Microsoft